My Journey.
I’m Paul Carnall, a Worcester-based Brand Consultant with 25+ years’ experience delivering premium brand and design solutions across a wide range of sectors. I partner with ambitious businesses, agencies and in-house teams to shape brands with clarity and purpose, then roll them out across websites, guidelines, campaigns, signage and event graphics.
I founded Flygun Creative in 2017 to offer a hands-on, service that blends strategic thinking with high-end execution. I lead projects end-to-end from early brand thinking and concept routes through to final delivery, managing timelines, budgets, stakeholders and specialist partners where required. Clients include Equity Energies, Iperium IT Recruitment, Zzoomm Broadband, Kuoni, Dertour, Coventry RFC, Knight Frank, Savills, Colliers, Dallas Burston Polo Club and Wavensmere Homes.
Alongside Flygun, I’m also a Senior Freelance Associate with Real Marketing, supporting strategic branding, artwork and delivery across multiple clients. This includes notable delivery of Brand Refresh projects like Ash and Lacy, Radius Subterra, Galleon Supplies, TYDE by Thomas Dudley and various event graphic work for DHL.
Before Flygun, I spent 12 years at CAB Studios, where I progressed through multiple senior roles from Senior Designer to Art Director, then Account Director and Business Partner of the Property Focused POD ‘CAB Property’ where I also successfully led marketing activity and a launch event for a premium commercial space in Birmingham, Baskerville House. It was here at CAB that I built deep experience combining hands-on creative leadership with commercial responsibility, stakeholder management and team development. During my time as a designer, I delivered work for Goodwood Estate, Exclusive Hotels, Kohler Mira, TeamSport UK, CBRE, Knight Frank, Savills, Colliers International, Jamie Oliver, West Bromwich Albion FC and Birmingham University.
Earlier in my career, I worked as a Senior Designer at Codemasters, delivering packaging design concepts and multilingual production artwork for major global releases across PlayStation, Xbox and PC, like Colin McRae Rally, Operation Flashpoint, TOCA Race Driver, World Championship Snooker, Prisoners of War and LMA Manager.
Across every role, my approach has stayed the same: high-end delivery and detailed execution.
Outside the studio.
When I'm not working, I take pleasure in the simple things. Give me a coastal walk, a beautiful view and a bit of sea air and I’m happy. I’ve always loved being by the water, and living by the coast one day is a genuine dream of mine.
I’m also a traveller and hiker at heart. I consider myself very lucky to have seen some incredible places in the world already, but there’s still a long list of places I want to explore. Sport is a big part of my life too. Rugby and football mainly, I follow Worcester Warriors and Liverpool FC, and I’m still holding out hope of making it to a British and Irish Lions tour in New Zealand one day, that’s the bucket list dream. I keep active through the gym and classes, plus squash and padel.
I’m a design and architecture nerd, so I’m forever noticing type, textures, buildings, spaces and details when I’m out and about. If I’m not doing that, I’m probably watching a film or working through a TV series. And I’m genuinely lucky with the people around me, I’ve got a wonderful close family and the best group of friends from all over the world.